In Brand Name Awareness
The CENTURY 21® System is the real estate sales organization homeowners name most frequently, and the sales organization they consistently recognize as the Industry Leader.

In Knowledge and Professionalism
The CENTURY 21® System’s agents are recognized 5 to 1 over the next real estate organization as the best trained, most knowledgeable and most professional agents in the Industry.

In Referrals and Recommendations
CENTURY 21® System beats the competition hands down as the system homeowners would recommend to a friend or family member. And with more than 110,000 sales associates in over 6300 offices spread across 25 countries, that adds up to the largest referral network in the World!

In Advertising and Marketing
CENTURY 21® System does more than any other real estate sales organization to keep its agents head and shoulders above the rest with the industries largest marketing budget and the most effective image-building advertising promotions and publicity efforts in the business. From Major League baseball to the thrill of the race track and with thousands in cash and prize giveaways, it’s no surprise that CENTURY 21® System is the real estate brand customers think of first when they think of buying or selling their home.

In Brand Extensions
CENTURY 21® System agents are backed by the most powerful name in real estate offering a full compliment of products including Fine Homes and Estates, Recreational Properties, Commercial Investment Network and New Construction. We can reach any customer no matter what their real estate needs.

In Connections
The CENTURY 21® System Team does more than help people buy and sell real estate. Our customers are connected to discounts on moving, storage, home warranties, lodging, car rentals and more along with services like transferring utilities. The CENTURY 21® System and customers are connected with peace of mind while increasing your opportunity to list and sell more real estate.

In Technology
CENTURY 21® System leads the “information super highway” with the most active web site of all the real estate brands in the industry. CENTURY 21® System is working non-stop to create such innovative systems like Cendant exclusive connections to Move.com, on-line training unparalleled in the industry, agent proprietary site of 21 online that keeps brokers and agents in the loop while sharing their best business practices. If it is technology you want, there’s only one place to look. Nobody is hooked up like the CENTURY 21® System.

In Training
The CENTURY 21® System started the Real Estate training revolution. Over the past 25 years, CENTURY 21® System has evolved into the nations most dynamic training program and offers the success system through the national trainers with on-line training unparalleled in the industry.